Reverb
Reverb was a brand-new music festival debuting in Eau Claire, WI, bringing fresh energy to the local music scene. I had the opportunity to develop the brand identity from the ground up, ensuring a cohesive and engaging visual presence across all touchpoints. My work encompassed logo design, custom illustrations, brand guidelines, and a suite of design assets tailored to both digital and print media. I also crafted dynamic marketing materials, including static and motion ads, social media skins, and a variety of content designed to drive engagement and excitement leading up to the festival.
